Using Brightspace Pulse to engage online students. At Genesee Community College, Brightspace Pulse has become a regular vehicle for online student communications as well as a lead-in to using online chat and social media. Discover the results of our A/B testing pitting traditional email outreach against the Pulse app, how these insights inspired changes to our Online Learning Communications Plan, where just-in-time information delivery fits, and how we expanded our Brightspace outreach into other communication mediums. During this virtual presentation, we’ll share data, setup, plans, results, and a Q&A session. 

SUNY National Distance Learning Week, Nov 2023